I have dedicated my career to helping businesses of all sizes achieve their marketing goals through cohesive branding and impactful design. By combining strategic insights with creative expertise, I guide companies to craft clear and compelling brand identities that set them apart and drive growth. With a deep passion for the power of color, I bring a thoughtful approach to every project, helping businesses communicate effectively and create meaningful, lasting connections.

I am Carolina,

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Hola!

GRAPHIC DESIGNER AND BRAND IDENTITY EXPERT.

THINGS I AM MOST PASSIONATE ABOUT...

Branding • Colors • Tennis • Traveling • Friends & Family

MY APPROACH TO BRANDING IS BOTH

strategic and intuitive

Elevating brands through the transformative power of color.

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Through thIS STRATEGIC framework, we WILL:

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Build a clear and impactful narrative that becomes the cornerstone of your brand.

Uncover the essence of your brand to create an emotional and strategic roadmap.

Translate your unique values into a meaningful color palette that aligns with your vision.

Build a cohesive visual identity that captures attention and drives connection.

Color is not just an aesthetic element but a transformative tool for building brands that connect, inspire, and thrive.

 Infused by color

By combining color intuition with strategic insights, I guide you through a transformative brand-building process. This methodology ensures your brand resonates deeply, authentically, and powerfully with its audience.

BRANDS

I believe that color is the foundation of any impactful brand.

My ultimate goal is to empower you with a brand that’s not only visually impactful but also deeply aligned with your unique vision, values, and purpose.

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WHAT I STAND UP FOR...

Intentionality • Connection • Empowerment • Empathy • Creative Synergy • Positive Impact

Intentionality
Connection
Empowerment
Empathy
Creative Synergy
Positive Impact

WORK WITH ME

My ultimate goal is to empower you with a brand that’s not only visually impactful but also deeply aligned with your unique vision, values, and purpose.

My way of working is grounded in intentionality, where each action is purposeful and thoughtfully executed. I place a strong emphasis on fostering genuine connections with my clients, striving to understand their needs on a deeper level. Through empathy, I empower them to embrace their journey with confidence and trust. Creative synergy drives my approach, merging innovative ideas with practical solutions. I'm committed to cultivating an environment that fosters a sense of collaboration and fulfillment, ultimately aiming for a positive impact. Above all, integrity is fundamental, I prioritize honesty and transparency in all aspects of my work.

This experience has been awesome, I am an entrepreneur starting a new project and Carolina has been guiding me from the beginning through this branding process.

FRANK - FAST-TRACK PARTICIPANT

Working with Carolina has impacted my brand 100%, I got more clarity regarding my marketing strategy till the point that I decided to change my brand name. I appreciate Carolina's clear, organized and harmonious assignments. I felt accompanied all the way and I would recommend her if you would like to have clarity about logo, name, colours, fonts and overall impact that the visual aspect of your brand has on your audience.

JESSICA V - FAST-TRACK PARTICIPANT

It was a journey from the inside out. Starting with what I have in my soul to get to the specifics of a branding kit with name and logo. Carolina made the whole thing fun and enjoyable even where it is hard work.

ANNE D - FAST-TRACK PARTICIPANT

Carolina carried out a rebranding and web redesign for our company. She also works with us on an ongoing basis. We have had great feedback on her work and the best quality is that when I express an idea, she can improve on it and turn it into a reality that always exceeds my expectations.

RAVI B - MANAGING DIRECTOR

As an entrepreneur, I must say that working with someone with a straightforward vision and with the ability to pull out different creative solutions to help me visualize better my project and take it to the next level is a real advantage!

Carolina helped me to achieve an impactful visual identity that has eased all the communication efforts in a very efficient way. Looking forward to future collaborations!

GIUSEPPE D F - ENTREPRENEUR

I met Carolina several years ago when working on the rebranding of the company I worked for (international group) and she did an amazing job! She transformed a strategic reflection into a wonderful logo, concrete graphic universe, brand guidelines… I also asked her to do the same mission for a private project and again I was astonished by her talent. She understands the business, she is hands on, always solutions driven and a real sunshine. 

CHRISTEL - MARKETING MANAGER

Working with Carolina has impacted my brand 100%, I got more clarity regarding my marketing strategy till the point that I decided to change my brand name. I appreciate Carolina's clear, organized and harmonious assignments. I felt accompanied all the way and I would recommend her if you would like to have clarity about logo, name, colours, fonts and overall impact that the visual aspect of your brand has on your audience.

JESSICA V - FAST-TRACK PARTICIPANT

This experience has been awesome, I am an entrepreneur starting a new project and Carolina has been guiding me from the beginning through this branding process.

FRANK - FAST-TRACK PARTICIPANT

It was a journey from the inside out. Starting with what I have in my soul to get to the specifics of a branding kit with name and logo. Carolina made the whole thing fun and enjoyable even where it is hard work.

ANNE D - FAST-TRACK PARTICIPANT

Carolina carried out a rebranding and web redesign for our company. She also works with us on an ongoing basis. We have had great feedback on her work and the best quality is that when I express an idea, she can improve on it and turn it into a reality that always exceeds my expectations.

RAVI B - MANAGING DIRECTOR

I met Carolina several years ago when working on the rebranding of the company I worked for (international group) and she did an amazing job! She transformed a strategic reflection into a wonderful logo, concrete graphic universe, brand guidelines…
I also asked her to do the same mission for a private project and again I was astonished by her talent. She understands the business, she is hands on, always solutions driven and a real sunshine. 

CHRISTEL - 
MARKETING MANAGER

As an entrepreneur, I must say that working with someone with a straightforward vision and with the ability to pull out different creative solutions to help me visualize better my project and take it to the next level is a real advantage!

Carolina helped me to achieve an impactful visual identity that has eased all the communication efforts in a very efficient way. Looking forward to future collaborations!

GIUSEPPE D F - ENTREPRENEUR